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STAGE 4 / Saving Files for Multiple Media

            Many Photoshop projects require saving the completed file in more than one format. Many artists
            prefer to leave all files in the native PSD format, as there is then only one file to track. Others prefer
            to send only flattened TIFF files of their artwork because the individual elements can’t be changed.
            Ultimately, the formats you use will depend on where and how the file is being placed.
               Many Photoshop projects are pieces of a larger composition, and the overall project defines the
            format you need. The art you just created, for example, might be placed in magazine layouts, which
            will be built in a page-layout application such as Adobe InDesign. Although the current versions of
            industry-standard page-layout applications can support native layered PSD files, older versions can’t
            import those native files. As the Photoshop artist, you have to save your work in a format that is
            compatible with the process being used by the magazine designer.
               As you know, the artwork you created will be used in a variety of ways. You need to save three
            different versions of the artwork to meet those requirements.
               Photoshop can save files in a number of common formats, including:
               •  Photoshop, with the extension PSD, is the native format.

               •  JPEG is a lossy compressed file format that does not support transparency.
               •  Photoshop PDF can contain all required font and image information in a single file, which
                  can be compressed to reduce file size.
               •  PNG is a raster-based format that supports both continuous-tone color and transparency. It
                  is more commonly used in digital publishing (specifically, web design), and does not support
                  CMYK color, which is required for commercial printing.

               •  TIFF is a raster-based image format that supports layers, alpha channels, and file compression.


                  Save a Flattened TIFF File
            The TIFF format is commonly used for print applications. Although the format
            can include layers, many designers prefer to send flattened files for output to avoid
            any potential problems that might be caused by older output devices, which is still
            an issue, as many service providers do not update very expensive output equipment
            until it becomes absolutely necessary.
               In this exercise you will save the finished artwork as a flattened TIFF file that can
            be used for the album cover sleeve, as well as for most print advertising requirements.
              1.  With cd-artwork.psd open, choose File>Save a Copy.

                 The CD artwork is complete in the native Photoshop file. In the next few exercises
                 you are going to make changes that you don’t want to become a permanent part of
                 the file. Saving it now, if you haven’t already, means the finished artwork file won’t be
                 compromised in the following exercises.

              2.  Click the Save on Your Computer button if necessary.
                 From this point on throughout this book, you should assume you are saving the files
                 to a local drive. We will not continue to repeat the instruction to click the Save on
                 Your Computer button.







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