Page 14 - CC 2019 ID Look Inside

PROJECT MEETING I’ve looked over the client’s images, and I think we

Until now, we’ve just added the logo and address
client comments sent out correspondence. Th e business has been art director comments need to create the necessary graphics directly on the
at the top of a Word document whenever we
should use all of them. InDesign has everything you
growing lately, and we want something more
page layout.
professional.
I already reviewed the size of the photos. Th ey
should be fi ne to place into the layout as they are;
I sent you our logo, which was created in Adobe
Illustrator. I also selected a bunch of images
that represent the diff erent stores at the market;
I also copied the client’s contact info into a fi le
I want to include at least a few of those on the you won’t need to manipulate the actual image fi les.
for you. I noticed they have a tagline — Grand
letterhead. Cuisine. Grand Culture. Grand Central. — fairly
Can you get our address information from our prominent throughout the site, so I think we should
website, or do we need to send that to you as a include that in the print design work, as well.
separate document?
It might feel like there’s a lot involved in creating
this piece, but it’s not too complicated. Th e client
liked the initial sketch, so putting in the eff ort at
this point will be worth it.

project objectives project objectives project objectives To complete this project, you will:
Create a new document based on the
requirements of a commercial printer.

Place ruler guides to defi ne “safe” areas
on the page.

Draw basic shapes using native
InDesign tools.
Use a variety of methods to arrange multiple
objects.
Work with anchor points and handles
to create a complex shape.

Apply color to fi lls and strokes.
Create and format basic text elements.

Import external text and graphics fi les.
Print a desktop proof.

Project 1: Letterhead Designoject 1: Letterhead Design
Pr