Page 71 - CS6_PS_Look_Inside
P. 71
Portfolio Builder Project
Use what you learned in this project to complete the following freeform exercise.
Carefully read the art director and client comments, then create your design to meet the needs of the project.
Use the space below to sketch ideas; when fi nished, write a brief explanation of the reasoning behind your design.
Tantamount Studios is pleased with your work
Th e movie is titled Above and Beyond. Although the
art director comments fi nal fi les for another movie that they’re releas- client comments suff ered more than 2000 casualties in the European
on the Aftermath ad, and they would like to
story is fi ctionalized, it will focus on the men who
hire you again to create the ad concept and
led the fi rst U.S. Airborne unit (the 501 ), which
st
ing early next year.
theater of World War II.
To complete this project, you should:
We don’t have any other images in mind, but the
fi nal ad should refl ect the time period (the 1940s)
o Download the PS6_PB_Project1.zip
st
of the movie. Th e 501 Airborne was trained to
archive from the Student Files Web page to
parachute into battle, so you should probably in-
access the client-supplied title artwork and
corporate some kind of parachute image.
rating placeholder fi le.
o Find appropriate background and
Tantamount, so both logos need to be included in
foreground images for the movie theme
the new ad. It isn’t rated yet, so please use the “Th is
(see the client’s comments at right). Th is movie is a joint venture between Sun and
Movie Is Not Yet Rated” artwork as a placeholder.
o Incorporate the title artwork, logos, and
rating placeholder that the client provided. Create this ad big enough to fi t on an 8.5 1 11″
page, but keep the live area an inch inside the trim
o Composite the diff erent elements into a so the ad can be used in diff erent-sized magazines.
single completed fi le; save both a layered
version and a fl attened version.
project justification
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