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Walk-Through


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                                     project
               National Parks Info Pieces           Project Goals
                                                    Each project begins with a clear description
                            Creating an XML   le using tagged frames and content
               Your client is the marketing manager      is project incorporates the following skills:
               for the National Parks Service     Building a layout from imported XML content  of the overall concepts that are explained
               (NPS). She wants to create a series     Controlling the structure of a layout to merge XML content
               of collateral pieces that will be used
               at tourism centers to lure potential   into tagged frames  in the project; these goals closely match the
               visitors. She hired you to produce a     Placing linked content into alternate layouts
               one-sheet   yer that will be distributed
               in print and online, a rack card     Creating interactive overlays for digital folio   les  different “stages” of the project workfl ow.
                that can be placed in area hotels, a
                postcard that will be given away to     Creating alternate layouts for horizontal and vertical tablet
                park visitors, and a folio   le that will   orientations
                work on digital tablet devices.    Creating a digital folio   le for tablet devices
                                           Project Meeting  You have a lot of work to do, but InDesign
                                            We just heard from the printer that we can
                                            client comments  only use one spot color based on the quote   art director comments  has the tools to make all of this possible in   The Project Meeting
                                            he provided.   e logo uses two di erent spot
                                                            the same layout. Of course, so many di erent
                                                            versions do require some careful planning and
                                            colors, and those are used throughout the
                                                            attention to detail.
                                            layout as well. We decided to keep the metallic
                                                                                Each project includes the client’s initial
                                            gold, but we need you to change the other one.
                                                              e only thing you won’t be able to establish
                                                            in InDesign is the form distribution settings.
                                            Now that it’s o  cial, we’d also like to use the
                                            actual name “  e BLVD” rather than just
                                            saying “Downtown Lancaster” in most places.
                                                            can still de ne the necessary form  elds right
                                                            in the layout.
                                            Once you’ve  nalized the print  le, we need   We’ll have to set that up in Acrobat, but you   comments, which provide valuable
                                            you to use the same content to create a PDF   Layers are a great choice for managing
                                            we can email to people, an e-book we can   interactive content that won’t work in the print   information about the job. The Project
                                            distribute, and an HTML  le that we can add   layout. If you set everything up properly, you’ll
                                            into the content area of our Web site.  be able to accomplish all four versions without
                                            We have a lot of great pictures from Charlie   saving separate  les for di erent output media.  Art Director, a vital part of any design
                                            Essers, a local photographer. We weren’t able to
                                            use them all in the print version, but we’d like
                                            to show as much as we can in the digital PDF   workfl ow, also provides fundamental
                                            and on the Web site.
                                            We’d also like the form on the  nal page to
                                            actually function as a form in the  le we email   advice and production requirements.
                                            to people.   ere’s no point making people
                                            print something out when they can just submit
                                            the form by email.    Review the colors in the existing  le
                                                            project objectives    Search for and change speci c content and
                                                             attributes
                                                              Export a color-managed PDF  le for
                                                             commercial printing
                                                              Prepare layers to manage static and
                                                             interactive content in the same  le
                                                              De ne hyperlinks and other interactive
                                                             elements as necessary for digital document
                                                             delivery           Project Objectives
                                                              Create PDF form  elds  Each Project Meeting includes a
                                                              Export an interactive PDF  le
                                                              De ne a table of contents for EPUB   summary of the specifi c skills required
                                                             navigation
                                                              Link images to text for EPUB and HTML
                                                             export             to complete the project.
                                                              Create an interactive slideshow
                                                              Export an e-book in EPUB format
                                                              Export the document to HTML for Web
                                                             publishing
                                                    Real-World Workfl ow
                Stage 2 Creating Interactive Elements  Projects are broken into logical lessons or
                The print file is now complete, but you still need to repurpose the content into several different
                versions for digital distribution — a common assignment in the professional market. To complete this
                                                    “stages” of the workfl ow. Brief introductions at
                type of repurposing, you need to understand the options and capabilities of each format.
                 You already know that the PDF format can contain all of the elements — fonts, images, etc. —
                required to create high-quality printing. Digitally distributed PDF files support interactive elements   the beginning of each stage provide vital foun-
                  If you completed Project 5: Ireland Travel Brochure, you also saw that you can create interactive
                and multimedia, which are not possible in static print jobs.
                 page transitions for files that are delivered digitally. Those transitions are only one of the interactive
                 and multmedia elements that are supported by the PDF format. In this stage of the project, you are
                                                    dational material required to complete the task.
                 going to create an interactive table of contents, hyperlinks, a slideshow of images, and a form that
                 users can fill out directly in Adobe Acrobat. InDesign allows you to create all of these elements directly
                 in the layout, without the need for additional software.
                  Create Versions with Layers
                 Rather than saving and editing multiple versions of the same basic file, you are going   Find and Change ObjeCt attributes
                 to use layers to identify elements that function properly for all output versions, as well
                 as isolating objects that are only appropriate for certain formats.
                                         Layers are also useful
                   1.  With boulevard.indd open, navigate to Page 1 of the layout.  Note:  In addition to searching for specific text formatting attributes, you can also find and
                                                  replace specific object formatting attributes. In this exercise you will replace all brown-
                                         for designing die-cut
                    2.  In the Layers panel (Window>Layers), double-click the Layer 1 name to   documents, which are   stroked frames with the gold spot color.  Step-By-Step Exercises
                                         cut in non-rectangular
                   open the Layer Options dialog box.
                   The default in every file is named “Layer 1”, which is not terribly useful when you use
                                         shapes or contain an area
                                                    1.  With boulevard.indd open, open the Find/Change dialog box if it is not
                   multiple layers. Descriptive names are far better for any asset — including layers.
                                         cut out within the page.
                                                    already open.
                    3.  Change the Name field to Common Elements, then click OK.  The tab on a manila     2.  Click the Object tab to display those options.   Every stage of the workfl ow is
                                         folder and a folded
                                         carton are two examples
                                                    3.  In the Type menu, choose All Frames.
                                          of die-cut jobs.
                                                    You can limit your search to specific kinds of frames, or search all frames.
                                                                Click this button to open   broken into multiple hands-on,
                                                                the Find Object Format
                                                                Options dialog box.
                    4.  Click the Create New Layer button at the bottom of the Layers panel.  Click this button to open   step-by-step exercises.
                                                                the Change Object Format
                     5.  Double-click Layer 2 in the Layers panel. Change the layer name to
                                                                Options dialog box.
                    Static Print and click OK.
                                                    4.  Click the button to open the Find Object Format Options dialog box.
                                                    You can find and change any formatting attributes that can be applied to a frame.
                                                    5.  Display the Stroke options and click the Pantone 7554 C swatch.   Visual Explanations
                     6.  In the Layers panel, click the arrow to the left of the Common Elements   Wherever possible, screen
                     layer to expand it.
                                                                                       shots are annotated so you
                                      Project 6: Digital Layout Variations  371
                                                                                       can quickly identify important
                                                    6.  Click OK to return to the Find/Change dialog box.
                                                    7.  Open the Change Object Format Options dialog box and choose the   information.
                                                    Pantone 875 C swatch in the Stroke options.
                                                    8.  Click OK to return to the Find/Change dialog box.
                                                                     Project 6: Digital Layout Variations  363
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